Reem left her cart
The trigger
Navy abaya
SAR 349
Automation Marketing
Recover more revenue and save your team time by sending the right follow-up when a shopper signs up, leaves a cart, or needs an update.
Features
Turn customer events into useful follow-ups
Set a workflow once, then trigger the right message from real customer behavior such as a new signup, cart abandonment, or purchase.
One workflow · always on
Keep journeys connected across channels
Coordinate email, SMS, web push, and WhatsApp touchpoints so shoppers receive a consistent next step instead of repeated campaigns.
1 Reem left her cart
The trigger
Navy abaya
SAR 349
2 WhatsApp
After 1 hour
Hi Reem 👋 your navy abaya is still in your cart!Complete your orderNavy abaya · SAR 349
3 Email
After 24 hours
10% off is waiting for you
Finish your order with code SAVE10
4 SMS
After 48 hours
Reem, your cart is saved for one more day ⏳ shop.nest/c/8Kq
5 Order #20588 completed
Reminders stopped automatically, no repeats
6 Web push
When it ships
Your order #20588 is on its way 🚚
Marketing pressure control
One message per customer across every automation
DailyWeekly
Save manual work for high-value conversations
Automate routine follow-ups so your team can spend more time on customers who need help before buying.
Use Cases
Welcome new subscribers
Start a welcome sequence automatically when someone subscribes or signs up.
Abandoned cart reminders
Send automatic WhatsApp, SMS, or email reminders to shoppers who left their carts.
Win back inactive customers
Trigger campaigns that bring inactive customers back to your store.
Personalize the experience
Tailor each follow-up to the customer's behavior and preferences.
Automation that follows the journey
Build timely follow-ups without manual chasing
Customer journeys have natural moments for action: a new signup, an abandoned cart, or an order update. Automation lets you prepare the response once and deliver it consistently when the right event happens.
- 01Start with the customer event you want to respond to.
- 02Choose the channel, message, and timing for that moment.
- 03Review results and refine the journey instead of repeatedly rebuilding campaigns.
The objective is not to send more messages; it is to send the next message when it is actually useful.
How marketing automations actually work
An automator sends a message on its own the moment something happens in your store — a signup, an abandoned cart, a placed order — no one has to remember to send it. Start from three ready-made automators (welcome on signup, abandoned cart, order confirmation) or build your own: pick the trigger, add one or more channels with a delay on each message, then set the rules — like a cap of one message a day per customer across everything you send, so no one gets buried.
- Three automators come built in: welcome on signup, abandoned cart, order confirmation.
- Every message gets its own delay — a WhatsApp nudge at 1 hour, an email follow-up at 24, for example.
- Marketing pressure control caps how often any one customer hears from you — once a day or once a week, across all your automators.
- Full analytics per automator: how often it fired, delivery outcomes, and which customers it reached.
Documentation for this feature
Browse the full documentation
Products
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